Tag: Entrepreneurship

7 Ways to Sell Your Knowledge (and Earn)

Regardless of your professional experience and level of education, I bet you have a set of unique skills and capabilities that others don’t. Perhaps somebody is even a little jealous of your virtuoso guitar skills, fabulous dance moves, coding knowledge or the way you managed to master Chinese within a relatively short period of time. Simply put – all of us have that little something that could be turned into euros (or dollars, if you wish). Blogs and the internet as a whole has opened so many opportunities for entrepreneurial people to be paid for their knowledge and creativity; we’ve come a long way, and technologies have enabled us sharing knowledge (and therefore earning) easier than ever. Scroll the list & pick your options - there are plenty of amazing ways to make money using the skills you already have!

you couldnt fail

1. Teach

Whether you are sharing your knowledge teaching people through webinar, Skype or teaching platform, teaching can be both personally and financially rewarding. Selling your knowledge teaching is one of the simplest ways to earn and have fun at the same time. Let it be marketing trick or a DIY assistance in gardening, you can share your content and teach your skills via Kajabi. Users of the company have sold content for over $350 million and made knowledge available for millions of people around the Earth. The platform allows you to set up online courses and monetize the content. Yet another platform that allows you to do the same is Udemy. Via the platform you can either earn 97% of the suggested amount (3% is kept for payment processing fee) or 50%, if Udemy promotes your course. Majority of courses, however, are free of charge.

2. Provide Consultations

A “brother” alternative to teaching and providing other people with your knowledge off-line could be to become a “teacher on demand”. By providing consulting services you can earn some side income as well. Platforms like ClarityPrestoExperts and SmallBizAdvice allow you to work from home and earn money giving advice or providing consulting services online. While you will rehearse your knowledge and will have to assist people whenever needed, you will be rewarded both mentally and financially.

3. Host Webinars

Earning extra cash using a live video option is yet another opportunity to make some side money. ClickMeeting is a great webinar hosting platform that allows you to earn while sharing your expertise online. If you can teach it… you can earn it!

4. Create New Content

Xomba is one of the popular and well-known platforms where you can earn money by employing your writing skills. The platforms allows you to creates 5 different types of articles – a blog, bookmark, list, recipe and a review. By creating a piece on the platform you contribute to the shared network of independent websites. Beware that the platform takes around 50% of your revenue (Xomba shares a 50/50 split) since it’s an AdSense revenue-sharing site.

5. Reuse Old Content

Well, what can I say… Writing pays off, for sure! If you are eliminating writing for your extra-income earning options you might be overlooking a quick and easy way to earn. If you re-purpose your (already existing) content, add small bits and pieces and market it wisely you can turn it into an e-book which will serve you as a steady source of income for quite a while. Amazon is definitely the dominant platform for e-books, whereas iBooks is popular alternative to Amazon.

6. Answer Questions

If you have some free time, you should consider an option of generating additional income by… answering some questions! JustAnswer is a platform where people can ask questions from a number of categories (health, legal, medical, taxes, computer etc.) and get answers from certified professionals. Long story short – if you happen to be a professional, you can earn money answering questions relating your field! Also, if you are not an expert but happen to know one, you can earn $50 Amazon gift card for each referral.

7. Sell

Becoming an affiliate isn’t overly difficult: all you have to do is register on an affiliate network site such as Avangate, Amazon or Clickmeter, fill out an application form, become a member and pick affiliate programs that interest you. Once you’ve chosen the affiliate programs, the merchants review your website and (if they find it interesting) they will provide you with affiliate links that you will use in your content to sell. Even though amount of money you earn per action is normally quite small, over time, especially as you progress in your viewership, it can generate a nice amount.

The above list is just a sample of activities that you can start to generate an extra income using your existing skills. There are hundreds, if not thousands of opportunities online where you can deploy your knowledge and turn SKILLS into SAVINGS. Good luck doing that!

Selina Juul: “Stop Wasting food!”

Selina

When Christmas and New Years are usually celebrated with the abundance of food and over-consumption and is followed by a strict gym program in January, Selina Juul, a leading Danish food waste expert, seems to have another approach towards that. “Aim for the balance. Don’t buy too much food if you know you won’t be able to consume all of it. Think about food waste when you buy your groceries and when you plan your consumption. We are 7 billion people on this planet, of which 925 million are starving. Yet we annually waste 1,3 billion tons of food - or enough to feed 3 billion people“, she says. 

From Lack To Abundance

Selina, 33, came to Denmark as a teenager from Russia, a country which had experienced Communism, Cold War, food shortage and had a completely different attitude towards food waste. “When I came to Denmark in 1993, I experienced a big shock seeing such amounts of food in the stores. As I grew up in Russia, Moscow, I experienced Communism and food was something precious over there, yet Denmark had abundance of food which was hard for me to understand”, shares Selina. “I remember my Danish classmates throwing out their lunch packages while I kept asking why they do so when millions of people are starving. They’d just laugh at me”, shares Selina, who five years ago, in 2008, started to act in regards to food waste and created a Facebook group gathering up activists caring about food waste. “Environmental sustainability and global responsibility have always been matters close to my heart”, she says. “That was the reason I founded Stop Wasting Food movement (Stop Spild af Mad), where I now spend approximately 40 hours of work every week to minimize food waste around the country.”

In just 5 years, Stop Wasting Food movement achieved massive results and has grown into Denmark’s largest non-profit consumer movement against food waste. Among the many results the movement achieved large media coverage in Danish and international press, several campaigns, mobilizing the government, retailers and food industry, the United Against Food Waste event where 6,000 people were fed with good surplus food and collaboration with EU and UN. Recently, Selina Juul received the prestigious Nordic Council Nature and Environment Prize for her work against food waste.

 

Food Waste = A Global Shame

The causes of wasted food are numerous and, unfortunately, if you think about it, each of us wastes it to larger or lesser degree. Food waste can occur at production, processing, food service and retailing stages. Food waste harms climate, water, land biodiversity; to make matters worse, rotting food releases methane, a greenhouse gas that is damaging the planet and contributes to global warming.

According to FAO’s study, fifty-four percent of the world’s food wastage occurs “upstream” during production, post-harvest handling and storage, whereas forty-six happens “downstream”, i.e. processing, distribution as well as consumption stages. “We, ordinary people, have a lot of power in regards to food waste at the consumption stage”, says Selina.” She claims that approximately 30% of the world’s food supply is being wasted and the annual food waste in Italy, for example, could feed 44 million people – which is exactly all of Ethiopia’s undernourished population… ”The world’s population is growing and our consumption is only increasing. You are in control of your food shopping, not otherwise. Less food waste is the greatest contribution to your savings as well as time. As a consumer, you have more power than you think. Don’t buy the food that you are not sure you will consume – and stop feeding your trash”.

Food waste is a global shame, especially knowing that so many people in this world are actually starting. Unless we take action, it will devastate our planet”, says Selina, inviting you to take action towards your daily food shopping. “Think before you buy”, adds she with a smile.

A Friendly Piece Of Advice

* Plan your meals and get your groceries having some specific ideas in mind.

* Don’t over-shop. Try to get rid of a habit (or at least minimize it) to buy bundling goods with quantity discounts.

* While cooking, think about portion sizes. Don’t cook more than you can actually eat.

* Eat the leftovers and use leftovers while preparing new dishes. Do you have a piece of sausage or half of squash? Add them while making a vegetable stew.

* Remember to empty your food packaging – up to 25% of food is wasted because it is stuck in the food package and never gets eaten.

* If you are eating out and do not consume the whole portion you ordered, ask for the rest of it to be packed in a doggy bag so that you could bring it home. If possible, order less and/or share it with someone. Remember: you can always order more if you are still hungry!

* Speak out your mind: encourage positive action everywhere. Speak up! Stopping food waste whilst saving money – is a win win situation!

See more info at http://www.selinajuul.com/

Christina Donskov: “A Model Is a Model Whether She Wears a Size 0 Or a Size 14″

For the great majority of us, when we hear a term “model” we instantly start thinking of a tall skinny lady with the pale face and neutral facial expression. We start thinking of someone extremely thin and, naturally, someone having manly figure rather curvy and feminine. Christina Donskov, 26, is a Danish model who breaks such presuppositions associated with models: “A model is a model whether she wears a size 0 or a size 14”, says she, who herself is working for a model agency in Copenhagen, Denmark. 
Miss Donskov

Models, who are employed to display and advertise commercial products have always been the center of attraction and jealousy. They have also been a point of discussion for many centuries in a row as a number of women claimed they cannot imagine how a piece, shown on a runway, would look on them as models usually look much skinnier and taller than potential customers. It seems that standards of 90-60-90 and 172cm have changed (yay!) and therefore plus size models now have the opportunity to step on a catwalk proudly. “First of all I don’t really like the term “plussize”. It has such a negative vibe to it and it makes being curvy sound so bad”, says Christina Donskov. “Besides that working as a model is a job, and the job is the same whether you are a curvy or a regular sized model. So why even have the term plussize? Perceiving a model as no “regular model” just because she is not a size 0, like me, is just wrong. A model is a model whether she wears a size 0 or a size 14. Besides that a size 0 model does not represent the average woman in any way, and no woman or girl can identify or live up to this unrealistic womanly body ideal. Having said that I do not wish to see the size 0 models disappear, I just wish that the model and fashion industry included and embraced diversity in modeling more. We all have different body shapes, so why not embrace that in the fashion industry as well?” she asks with a smile.

Model

The way of being a model

“Last year, 2012, I modeled in a plus size fashion here in Denmark”, starts Christina. “Prior to that I had not done any modeling, but modeling in this fashion show got me some model jobs here and there. Then in February 2013 I modeled in Carmakoma’s fashion show during Copenhagen Fashion Week produced by PEEPERS DENMARK, and meeting with PEEPERS DENMARK and the CEO Mica Oh was the startpoint to a career in modeling”, explains Christina, admitting that every photoshoot, fashion show, styling and location is interesting for her. “I always find things that inspire me at every photoshoot or fashion show, being the atmosphere or surroundings, just as much as I find inspiration in what I wear and how I am styled. Of course I also have my own personal style, and therefore I sometimes get even more excited when I wear something for a shoot or show that I would love to own myself, are we not all like that? The facts is though, I really love and appreciate the inspiration I get from working as a model. I get inspired by designers, photographers, models, styling, clothes, the surroundings and so on, and getting all these different types of inspiration is something I appreciate very much. It is part of where I get inspired, not only professionally but also personally.”

Inspiration

It is thought that models are “empty good-looking dools” (heard it once from a friend), yet Christina can also break this stereotype pretty easy. Without modeling, she is also a singer and writes her own music. “I study in University of Copenhagen, where I major in musicology, so music makes a big part of my life and I could not life without it”, she explains. She simply seems to be fortunate to be good at both areas that somehow complement each other. “I think that being able to express yourself through art, whether this is music, photography or modeling or some kind of other form, is a very valuable talent”, she agrees with me. “Not only do you use the creative side of your brain, but you also express yourself and embody feelings. I think that being artistic is very valuable and something we need to remember to focus on in today’s society and not turn away from.”

Red lips Christina Donskov

The value of a role model

The need of role model, especially for young individuals, have constantly been emphasized of a number psychologists, claiming that younger generation tend to observe someone’s behavior in order to change their own, as the person serves an example. Christina claims that her goal with the modeling is make women understand that they are beautiful regardless of their size, since majority of women constantly worry about their body shape. ”Modeling is not only a job for me. Modeling is also a way that I hope to inspire other people. I came to realize that being a model also means being a role model and I am truly honored if I can help make a change in the way that women and girls perceive themselves.”

Knowing that the average woman wears size 40 EU/10 US, Christina says that she feels and understands the sharp difference between skinny models, walking on a catwalk, and regular fashion customers. “I hope that being able to see women that look like women, with womanly curves, will help to make a change and reduce the unsatisfied thoughts about one self that fill up so many young girls and women. So yes, modeling means a lot to me, because I wish to show these girls and women that a curvy and womanly body is beautiful, explains Christina.

Shoot for the moon

A motivational speaker and former Ohio politician Leslie C. “Les” Brown once said that one has to shoot for the stars; even if you miss, you’ll land among the stars. Christina Donskov is obviously the one on the way to the moon due to brilliant “targeting” and planning skills. “I am very goal-oriented and I have an overall vision of what I want in life. Sometimes life throws things at you that you are you are not prepared for. Some of them are good and some are bad, but all you can do is to accept it, learn from it, and make the best out of it”, explains she with the smile and adds the phrase her mom would usually repeat:  “What does not kill you, makes you stronger”.

Swedish Designer Emelie Svensson About Danes: “I Think They Talk A Lot About… Asses When Trying On Clothes. I Like It”

Emelie Svensson is a Swedish designer, who works and lives in two countries: Denmark and Sweden. After being asked to tell a little bit about herself, she humbly answers that she’s a fashion designer graduated with diploma from ESMOD International (l’Ecole Supérieure des Arts et techniques de la Mode) in Paris and Berlin. “34 years old and feeling younger but wiser every day”, she adds with a smile. 

Designer Emelie Svensson

Designer Emelie Svensson

Designers career is generally perceived to be extremely creative, yet very hard and fierce, especially thinking about competition in the industry. How did your career path as a designer started?

My path took it’s own sort of way when trying to get my parents to choose it for me when time came to choose direction for upper secondary education. I didn’t dare to make it myself. They refused of course. My choice was art as topic and Textile & Fashion my second choice. I made it to my second choice due to less accommodation traffic which made me realize after a week that this was it. I belonged here among scissors, threads and pins.

Career path… Why designer? Who inspires you most and how did you decide that design is your path? Did you have any doubts about your choice?

Designer is a profession that includes struggle. The path is not set for you even if you’re considered to be a talent. Your talent is viewed by those who like you but fashion is a matter of taste. You can be loved today and hated tomorrow, all depending on who’s judging you. Therefore it’s very important to trust in what you do and not get confused in making a great success or fame. Then it can easily become failure. Doubts lie within this thin line. I don’t believe in balance in life so I call it to keep sanity. Fashion is madness. Sometimes you feel like a one man band trying to keep all instruments playing in harmony at one time.

I have doubts every day but that’s why I love what I’m doing because I keep doing it.

Inspiration usually comes from people I meet or things I read. My last collections ”Neon in Black” and ”Luminous in Black” where both about light and colors in different aspects from one to another. I’m very interested in shades as a subtle ”reading in between the lines” kind of approach when it comes to transparent materials.

We make decisions all the time everyday that leads us to the next choice and we like to believe that destiny has much to do with how our paths will be but I think we see the connections afterwards. I’ve found a bunch of drawings from me as a child showing my own store with lovely clothing inside. I just didn’t realize it’s been there from the beginning. My grandmother was a seamstress and my mother used to draw clothes for her to make. I guess I took that decision before I even knew it.

Foto by Kinnunen

Foto by Kinnunen

Can you please give some insights on the industry? How fierce is it?

The industry in itself is harsh for young people, especially aspiring models. We have to start taking a greater action into responsibility for them since it’s all about their looks. Who takes care of their inner self at a young age? It can destroy anyone starting destructible habits. When it comes to production level the industry is too harsh for workers. I don’t believe the industry can stay the same after having accidents like the recent one in Bangladesh. We can’t have workers making our clothes in unsafe buildings for a minimal production cost. It need to change.

You currently happen to be living in Denmark… How did it happen? Do you like living here, how is that different from Sweden?

I work and live on both sides. Copenhagen is a very spectacular city when it comes to fashion. Street fashion in Copenhagen always gets my attention and a spin to my mind. Little details that stays with me forever.

Foto by Kinnunen

Foto by Kinnunen

How are Danes different compared to Swedes?

My father was a Dane but we never spoke danish at home so I had to learn the language working with them. I knew as a child already that other grown ups reacted differently in the way my father told jokes that there’s a cultural essence which is not the same although it seems very particular. By learning to twist my tongue in order to speak the language I also know now the finest but very important differences.

Danes are generally more up front with strangers than swedes. In Sweden we’re known for being very polite and we don’t say for example ”How does my ass (røv) look in these pants?” to a sales person. I like that. They talk a lot about their asses.

What is your concept? How do you differ from other designers?

Every designer differ from one another depending on your own quirkiness. Unless you’re a copycat which can of course be a successful story. I believe in my own story revealing insights from where I stand in the world. I guess most designers do but for me fashion is more vivid than creating great looks. Fashion is everywhere dressing everybody into appearances. That’s interesting.

I agree with Vivienne Westwood when she says:

”I never look at fashion magazines. I find them incredibly boring. To me, reading a fashion magazine is the last thing I need to do. I’ve got books I need to read. More people should read books”

ES Promo

 

How does your usual day look like?

It seems I have no usual days. It’s all depending what’s yet to be done from yesterday or the day before. I always work even if I’m not actually having my hands on it at the moment.

Your values in life?

I reconsidered my values in life after the death of my father in 2008. He had been sick in Parkinson disease for 12 years so it was expected to come somewhere soon that year as he became very weak. Before I thought of my career to be most important but realized that people you care about and love are the ones to put first on your list before everything else. I’m happy I was done with my fashion education the last years of his life to be with him every day. My mum was diagnosed with cancer in 2010 so I’ve learned to cherish life and be happy in the moments of joy. She was given a clean bill of health in 2011.

An advice for women, who want to have a designers career?

Be strong but humble to those who want to give you a hand on the way up.

CEO Of Insights Nordic Shares Her Formula Of Happiness: “Follow Your Passion”

Strong, goal-reaching and optimistic women have always inspired me. I have always been fascinated by women, who lead fruitful personal lives and manage to be strong leaders at the same time. ”Luck is an attitude”, heard it from a friend of mine the other day and Theresa Blegvad, CEO of Insights Denmark and Sweden, agrees with me: ”You just have to find what inspires you and follow your passion”, says she.

Theresa Blegvad

Nowadays, in a 21 century, more opportunities are available for us and that is the reason why expectations raise as well. Women are expected to be both caring mothers and competitive businesswomen. I had an opportunity to talk to Theresa Blegvad, a CEO, wife and a mother of 3. ”I am an entrepreneur, a loving wife and a mother of 3 girls”, introduces herself Theresa, 40, who is a CEO of an international organisation. ”I started working in international organisation since I was 18 years old. I wanted to try different things and I liked the environment I was working in, it was very international”, she shares. ”At one point in my life I made a career change and followed my passion. Now I am ”sitting on my dream”, she says with a big smile, which only supports her thought.

A lot of people know you as an optimistic, always smiling personality, who is ready to help. But how would you describe yourself for the ones do not know you?

I am an entrepreneur, I love being around people. I like to develop myself and help others to develop. I like to observe the process on how other people are improving. That is the reason why I have always supported volunteering and the idea behind it; I usually volunteer in a number organisations and support others in doing the same. As for example, I usually am part of 5-6 boards where I give my opinion, besides, I usually meet young entrepreneurs with whom I share my experience and help them improve. Other people, I believe, would describe me as being pretty outgoing and having a strong will. If I am passionate about something, I will go for it. If I have an idea or a goal that is worth going for, I will only get a success out of it. Of course I have to consider time since I don’t have time to realize all of my ideas, so time is my enemy.

Nowadays, people usually do not care about spirituality due to the lack of time or simply lack of faith. What is your opinion about it?

I would call myself a spiritual person. I believe we are a part of system. If I could use a religion for it, I would probably be a buddhist. I strongly believe in ”what goes around comes around”. Or, to examplain my thought – what you put in, you get back. So people should take care about what they put in themselves and others…

Young people usually have hard time realizing what is it, what they want to do for their lives. What was your choice after you graduated and how did it influence your further decisions?

I started working since I was 18. I got a job in an international organization where I was selling vegetable fat. It was a company here in Aarhus, where I ended up working for many years in a row. I did enjoy my work and I, as well as my colleagues, could see my development. Besides, my own role was very innovative and competitive.

Straightly to the point – how did it happen that you decided to change your career and started working for Insights?

To be honest, while I was working in my previous job, it happened that I got my 3 girls in 14 months and I quit. In my spare time I used to be involved in a number of organizations and did a lot of social activities. After having children I decided that now, finally, it’s time to go for what I am really passionate about: people development, HR. I chose to be self-employed 11 years ago. I have to thank for my relatives and especially my husband who allowed me to be a businesswoman at the same time when my children were very young. Back then, I wanted to try something new and follow my dream. So in fact I chose so because of my girls, I thought I need to make a career change and go for my real passion.

What were the hardships you faced when you started?

Probably the networking. It was challenging because I had to develop the business even though back then the company didn’t have as many clients and I had a hard job to make it run. It was also hard to see myself in a CEO role. Now we have much more clients so ofc I managed it, it’s been pretty good. I have been doing it with the team, so it is a team effort.

A lot of people think that when kids are small, they should take a less important job. I don’t agree, you have to go for your passion but have to manage your job and family so that none would suffer. You have to prioritize your tasks and know how to prioritize. Eventually one day your children will live their own lives, so if you don’t focus on your job you will eventually lose your passion.

How did you establish and develop such a strong network, that leaded to success?

I am a person who values networking and relationships. It goes easy for me. I just love to be around people that can bring ideas to the next level. For example, I have just met a young woman who makes sustainable bags out of old tents. It was so refreshing to meet someone with a great initiative, in such situations I feel obliged give my knowledge to the next generation. I like to be around different people who can brainstorm and come with innovative solutions. Plus I think that everyone should realize the value of networking. The more people you know, the more people you can rely on. The more people you can rely on, the better the result is.

What kind of boss are you?

I definitely am the one with a lot of inspiration. Visionary. I like to have visions, dreams and I have a good intuition. One thing that I really do not like is negative people. It’s fine to have frustrating discussions or conflicts but if people tend to continuesly try to force negative atmosfere, I get frustrated.

Is ”doing what you love to do” a formula of being happy?

Yes, without a doubt. I also think that everybody in Insights should stay only if they love what they do. Of course, there sometimes are periods when you have to be there for your team and help others instead of just doing what you like, but when you do what you love to do – and then it’s easy to keep yourself motivated. And also, coming back to spirituality, what is essential in our lives? It’s love and passion. So a lot of people are driven into jobs because they have to earn money yet they don’t enjoy what they do. It’s important to follow your heart.

It is also the reason why I do a lot of volunteer work, then it is easy to see other people doing what they love to do, and I like to support them and share my experience.

Such a busy woman like you probably doesn’t have time for any hobbies at all…

Quite the contrary! My hobby is spending my time with my family and friends. It actually takes a lot of my time. I have also recently started playing golf again; I used to play golf when I was a student, since I was selling golf equipment in Aarhus. It’s great to go back to it again and improve the techniques I used to know. Sometimes it also feels great just to go to a silent corner and read. Last year I turned 40, and I promised to myself that within next 10 years I will try to re-establish connections my old friends, so from now I have about 2 activities a week where I meet my old friends during my free time.

What does a person like you value most?

Authenticy, honesty and passion as well as being around people that inspire me. And enthusiasm, which is linked to passion…

Sheconomy, Or Women Power In Economy

According to a number of researchers, due to the fact that women consume more, they have become perfect customers. Such a finding definitely changes the target point of a number of marketers. Since women are generally more interested in their purchases and, in majority of cases would compare prices of a product they are willing to buy (whereas men would simply grab the first product they need without a comparison), it creates competitiveness among companies and makes marketers target women, making the whole economy women-oriented.

http://www.flickr.com/photos/randykashka/

http://www.flickr.com/photos/randykashka/

Women – perfect customers

Sheconomy, or womeneconomy is a new term, which means a rise of economy due to women participation both internally (since women are actively participating in business and their earnings have increased substantially) and externally (consumption and consumerism). Women have become earners, adding a marginal amount to family’s budget. Not only have they become earners, but also competitors: in majority of cases one could see that women have started earning more than men. One could easily observe that woman’s role in a society is changing: a couple of decades ago it was still surprising that a women would rather choose career over having children and, after all, would manage a successful competitive career with a rewarding pay. Surprisingly enough, it is said that about a third of women outearn their husbands and, even better, when it comes to young people in their 20s, in metropolitan areas women earn 108% than their male counterparts! A greater income and a marginal income addition to family’s budget, without a doubt, is letting women to spend more as well.

According to Time’s article, “The Rise of the Sheconomy”, women are the true customer and best consumer to win. Women have gotten equal, if not greater, decision power in family in a “normal” household. Women would purchase more not only from her own, but also from her husbands account because women control purchasing of the household. According to Belinda Luscombe, “the purse strings are held by women”.

More female entrepreneurs

The boom of female entrepreneurs has probably started about 10 years ago and is still an ongoing activity. Women realized that giving a birth to a child should not restrain their talents and career abilities. Yet in many working places would would be penalized for a “longer than usual” maternity leave. Yet have you ever compared the length of maternity leave all around the world? It’s crazy that in such countries as US a woman can only have 12 weeks off, whereas in Sweden it’s 420 days (more than a year!). It definitely is surprising, especially since Scandinavian countries promote the equality between men and women and in Sweden, just like Denmark, where women are simply expected to work. One major breadwinner in Scandinavia does not exist since Scandinavian social structure emphasizes equality - both partners are expected to work and contribute to family’s budget.

Female competitiveness was probably activated by education and general willingness to study. According to numerous researches, it has been found that younger women are more ambitious than younger men, which results in significant gains in their labor force participation and educational attainment. Even though percentage of educated men and women are nearly the same, it still is visible that women have better education than men, which leads them to better employment opportunities. There are many more women enrolled and graduating from universities than men. In Denmark in 2011, about 19 percent of women and only 10 percent of men have got higher academic education and have completed Bachelors degree. It is said that the sharp distinction has started 2 decades ago, when a number of women chose to have higher education and, consequently, better employemnt opportunities when graduated. However, the difference between working women and men in the labor market over the past decade has narrowed. Last year, in 2012 Danish Ministry of Employment has presented a an Annual Report where it says that 8 out of 10 women with skills and training are currently at work, whereas out of same number, 10, only 5 men are at work. Besides, Danish women have the second highest female employment in the European Union. Yet one more thing that can be observed in Denmark: women with better education have less children. for the population with only 5,5 million inhabinants it could be quite harmful… Where does the data and our current educational and working choices lead us to? Make conclusions yourself.

If you are curious about entrepreneurship and sheconomy, visit http://www.she-conomy.com/